With all the mainstream news press of JC Penney, Overstock and Forbes using paid links and some darker methods of boosting their rankings in Google - Dilbert has decided to feature some best practice lessons in their past two cartoons.
Dilbert featured two cartoons on SEO & Google.
Yesterday there was a Dilbert on Black Hat SEO which read:
âI want you to use âblack hatâ methods to raise our websiteâs ranking on search engines.â
âWhat do you like best about that ideas â" the fact that itâs unethical or the near certainty of getting caught?â
âThatâs sort of a loserish thing to say.â
âTalking doesnât work for people like me.â
And today there was a Dilbert on paid links which read:
Employee: âGoogle found out that we use fake links to boost our search rank.â
Employee: âNow our website only shows up when someone enters the search string âdung for brains.â"
Boss: âThey wonât get away with this!â
Computer [aka Google]: âShut your pie hole.â
Good times for the SEO industry!
I believe the first person to notice these cartoons was Googler @pedrodias.
Forum discussion at Google Webmaster Help.